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innisfree Myeong-dong FSS (Green Cafe)


BI renewal
Application design (Menu book / Recipe card / Poster)
Package design (Jam /Juice / To-go box / cutlery
Store design (Menu board / Recipe card / Signage / Pannel)


Design planning & Creative direction : Sunjin Kim
Design :
-Lead design: Sunjin Kim
-Design: Minji Baek
Icon Illustrations (Hand drawing) : Minji Baek
Photo (at Applications) : Hwangjik Kim
Food styling (at Applications) : Jinjoo Kim

Client : innisfree
Year : 2017